WalzCraft proudly stood out as the only custom cabinet door manufacturer exhibiting among 500 companies at the AWFS Fair 2025 in Las Vegas.
Held every two years, the Association of Woodworking & Furnishing Suppliers (AWFS) Fair is one of the largest events in the woodworking industry. This year’s theme, “Thrive in 2025,” focused on innovation, education, and growth for cabinetmakers, woodworkers, and industry professionals.
Booth Highlights
Our booth drew attention from woodworking professionals nationwide—many discovering WalzCraft for the first time. Several mentioned they recognized our brand from magazine ads, proving that consistent industry marketing makes a lasting impression.
Our Nexus-style cabinet doors were a major draw. Attendees shared how they had tried to replicate the style in-house but found that outsourcing to WalzCraft was the most reliable way to achieve the quality and detail they wanted.
We also featured our new Tinted Natural Finish on Select Grade Red Oak, which impressed visitors looking for a more accessible alternative to White Oak. This finish delivers a similar look while helping customers avoid the rising costs and limited supply of White Oak.
Representing WalzCraft
Our knowledgeable team was on hand to answer questions, share samples, and connect with both new and longtime customers. Across the board, attendees had great things to say about WalzCraft’s product quality, customer service, and reliability.
It was a proud moment for everyone representing WalzCraft, and a great reminder of the strong team we have at our facility in La Crosse, WI.
Missed the show? Check out the AWFS Fair 2025 Recap Video!